Project

LUGA - Outdoor travel guide

Project Summary

- Mobile-centric service that provides scheduling recommendations and on-site guidance for outdoor activities.
- Generate map and route information through map inferencing and map matching technology based on geospatial big data analysis.
- Collect geospatial and meta data through user participation.
- Outdoor activity based targeted advertising.

Business Model

- Sell gears to outdoor enthusiast.
- Provide targeted marketing channel to reach outdoor enthusiast.
- Technology solution sales

Main Achievements

- Provides information on over 2,000 mountains and over 150,000 km of hiking trails.
- Awards : 2nd prize, 2016 Public Big Data Performance Sharing Competition